La guerra del marketing
Le ventidue immutabili leggi del marketing. Se le ignorate, è a vostro rischio e pericolo!
The 22 Immutable Laws of Branding How to Build a Product or Service into a World-Class Brand
The Fall of Advertising and the Rise of PR
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Alice nel paese delle meraviglie-Alice attraverso lo specchio
Brutal Simplicity of Thought How It Changed the World
Capire i media. Gli strumenti del comunicare
Close The Deal Smart Moves For Selling: 120 Checklists To Help You Close The Very Best Deal
